27 YEARS
OF GIVING A GLAM!

The glammest highlights, legendary faces
and iconic shades from the feel-good
history of M·A·C VIVA GLAM.

GET THE LIPSTICK THAT GIVES BACK 100%
2018
VIVA
GLAM SIA
THE SINGER
SPEAKS UP,
SINGS OUT AND
FACES THE
WORLD IN HER
VIVID RED
LIPSTICK.
2008
VIVA GLAM VI
SPECIAL EDITION
FERGIE
COMMANDS
ATTENTION IN
HER LUSTROUS
MAUVE LIPSTICK.
2006
VIVA
GLAM VI
DITA VON
TEESE
FLAUNTS
HER PEARLY
TERRACOTTA
PLUM
LIPSTICK.
2004
VIVA GLAM V
CHLOË SEVIGNY
IS A TOTAL
SMOKESHOW IN
HER NEUTRAL
PINK LIPSTICK.
2002
M·A·C GOES
TO THE
UNITED
NATIONS
THE M·A·C AIDS
FUND PROUDLY
DONATES $250K
TO THE UNITED
NATIONAL
DEVELOPMENT
PROGRAMME.
1996
VIVA GLAM II
K.D. LANG
FEELS THE
LOVE IN HER
CREAMY
PINK-BEIGE
LIPSTICK.
1995
COUTURE
COLOUR
COLLECTION
GLOBAL
DESIGNERS
SUPPORT
VIVA GLAM
WITH FASHION
IN THE COLOUR
OF VIVA GLAM I
LIPSTICK.
1994
THE CREATION
OF VIVA GLAM
THE FIRST
GRAPHIC
FEATURING A
BLUE LIPSTICK
ANNOUNCES
THE BIRTH OF
VIVA GLAM.
1984
M·A·C
COSMETICS
IS BORN
M·A·C COSMETICS
IS FOUNDED BY
CO-CREATORS
FRANK TOSKAN AND
FRANK ANGELO.
SHOP VIVA GLAM